It is a journey full of potential and opportunities. However, it can also be a challenge with numerous challenges that test one’s determination and flexibility. The key to success is to identify these obstacles and figure out how to turn them to steps towards growth. This article examines some of the most common business obstacles, and offers strategies to overcome them.

Dependence on one customer is a common obstacle to business growth. If a business is too dependent on a single customer it could be detrimental should that customer decide to leave or is purchased by another company. To avoid this, business owners must diversify their client base by expanding into new markets, providing a wider range of products and services, and establishing a strong online presence.

Lack of innovation is another common business barrier that can hamper the growth of a company. A business can lose its relevance on the market in the event it doesn’t innovate. To combat this, businesses must promote an environment of innovation within their workplaces and invest resources in research and development.

Barriers to money can be a major barrier to organizational success. These barriers can be departmental or personal and could be the result of manipulating the bonus system, self-promotion or defending budgets or decisions rights even when an organization needs to change. To avoid this business owners should encourage the balance between professionalism and compassion at work. They can also implement a communications strategy to ensure that teams are on the right track.